Clean & Clear was in a crunch and we were there to help. With limited time, we created an expereintial marketing strategy that would expand brand awareness and reach the right kind of fans.
Clean & Clear purifying cleanser help teens 16-19 clean deep to effectively wash away daily build-up—like dirt, oil and impurities deep in pores.
We developed a epic summer concert series across Canada following the POPular One Direction, Nick Jonas, and Juston Beber. Thousand of teen fans across Canada were clearly fanatical about receiving complimentary Clean & Clear Morning Burst Facial Cleanser and Night Deep Cleaning face wash samples.
“I guess it’s only a matter of time before we need to start buying these products for you two“ – Mother of two younger girls
Our quick to market strategy expanded reach by 111,125 teen concert fans.