Experiential Marketing

Philips Kitchen Appliance Demos

RETAIL EXPERIENTIAL MARKETING DEMOS 
Be the hero tonight! Prepare fresh homemade pasta in only 15mins with the Philips Digital Pasta Maker! Or how about healthy truffle parmesan fries with 75% less fat made with the Philips Digital Airfryer. Making you hungry yet?

MOUSE MARKETING served up a winning experiential marketing RFP for the Philips Kitchen Appliance and Philips Coffee division retail demo activations.  The multi-year contract will get cooking on a cross Canada journey that will take place at Canada’s Iconic Retailer Hudson’s Bay, Canadian Tire, and Home Outfitters.

Its all about talking the Philips brand experience to the next level” says Marketing Manager Fernanda Inserra Mendes.  MOUSE MARKETING will also be responsible for creating a memorable demo experience at our key customer events such as the HBC Roadshow and Canadian Tire Product Parade.  This is a great opportunity for our buyers to experience the power of the Philips innovative kitchen appliances first-hand.

The retail demonstrations will focus on the bringing the Pasta Maker, Airfryer, and Smokeless Grill to life.

Check out Gordon Ramsay’s Turkey Sliders recipe using the Philips Airfryer.

The MOUSE MARKETING agency also brought on Certified Nutritionist, Chef, and Influencer Rachel Bies to amplify campaign awareness and reach. Rachel supported the campaign through hands-on kitchen demonstrations at key customer events across the country, and her touch IN THE KITCHEN blog shares terrific ways Philips Kitchen Appliances will change your life in healthy ways.