Hello beautiful! We connected Brides with Kleinfeld in a big way. Canadian Brides mobbed the pop-up shop for a chance to meet Bridal Expert and Star of TLC’s Say Yes to the Dress Randy Fenoli. Imagine recreating an entire New York City store front.
Thousands of brides, media and influencers got a glance of the new stunning Kleinfeld collection coming soon to Toronto Hudson’s Bay, receive a personal photo with Randy in front of the Kleinfeld New York City storefront, enter into a digital $10,000 Dream Wedding Dress contest, which included 2 VIP flights, a 5- Star hotel and a coveted appointment at Kleinfeld New York to select the wedding dress of their dreams. And some even booked their first appionment.