Experiential Marketing

Shoppers Drug Mart beautyBoutique

By November 11, 2015 No Comments

RETAIL CAMPAIGN – MAKE MOM SMILE

MOM was smiling from ear-to-ear all week-long during our “Make MOM Smile” experiential marketing campaign including; complimentary mommy makeovers, free gift bags and branded cupcakes.

Mom was inspired to show off her new stylish beauty look by tweeting a selfie photo on the branded media wall. MOM and the entire family took full advantage of the opportunity to purchase $75 or more in beautyBOUTIQUE products to receive a BONUS 18,500 Optimum Points for immediate sales impact.

Go Beyond Experiential Marketing.