Wild Vines

By November 11, 2015 August 30th, 2016 Experiential Marketing

TASTIMONIAL TOUR

The Wild Vines Tastimonial Tour travelled to over 35 LCBO retail locations generating excitement about WV and showcased a new way to expand word-of-mouth advertising. LIVE radio remotes and swag giveaways attracted new customers to taste products resulting in record-breaking sales.

Wild Vines obtained a deeper interactive level with customers by personally interviewing them to receive genuine feedback. After each event, the live customer interviews were played on-air, expanding brand awareness, and getting even more product in shopping carts.

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